Vision

Animo > latin < – soul, life  
to Animate – bring to life, instill a soul

“To animate” means bringing something to life, instilling a soul… Animated object comes to life by acquiring personality, expressing emotions – it starts to live his own story. Animation as an artistic craft, demands a profound training and education, experience as well as a multidisciplinary set of skills. Animator is a demiurge, but being an animator is a life commitment, “a curse” of loneliness during the long atelier-days…

The key-word of our festival is Co-Creation: bringing Poeple of Animation together. Let’s make and enjoy together the created “pocket worlds”, when people sync in creation – magic begins to happen. Let’s melt the thresholds and flood the horizon with our shared ideas. Let’s do it without any single word – only with the visual language of motion design.

We are convinced that animation is a “bridging platform” across all the cultures, that can integrate by co-creation on a visual platform despite any language disparities, any protocols…

Animation (motion graphics) is also a fastly moving-forward domain in a technical sense, which gives us enormous new possibilities. These new media we consider as a platform of equality and social inclusion. New media give active voice to the muted parts of society, not only children and youngsters, but also eldery people, minorities, handicaped, etc.. Through the new, generated media – multiscreen projections, interactive applications, gamification, augmented and virtual reality we are able to create new meanings – go far beyond the rejestration of here and now.

Let’s dream…